Who I am

Erik Kraij - With more than 20 years of business development experience for businesses from the UK, the DACH region, Southern Europe and the US, I help companies successfully navigate the cultural and business nuances of the Dutch market. I have supported companies in various sectors, such as in sportswear, fashion, footwear, FMCG (skincare) and DIY (adhesives). Thanks to my knowledge and strategic approach, I know how to effectively guide international companies in their introduction to the Dutch market. Here you can find a number of practical cases that I have supervised in my career.

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For whom.

My clients are companies looking to expand into the Netherlands. My expertise lies mainly in the consumer goods and FMCG sectors. I work not only with established companies, but also with smaller enterprises and start-ups. I offer flexible rates: hourly, monthly, project, commission-based or a combination of these models.

Here you can find a number of practical cases that I have supervised in my career.

Need to know more?